Educational fundraising is a practice that’s been in existence for years. It aims to seek funds to support academic establishments and students toward achieving better educational goals. There are many reasons why people decide to seek funds for educational pursuits. These include classroom supplies, scholarships, extracurricular activities, school programs, students’ tuition, academic clubs, and various school projects.
Prioritizing the cause for the fundraising and how beneficial it’ll be for students would go a long way in helping educational fundraisers to realize the funds needed. It can be very rewarding to hold an educational fundraising project for the success of a school.
Fundraising Practices For Education
Academic institutions know the significance of adequate funding in providing resources, but they don’t know how to access or strategize for extra funds when their regular revenue fails to finance their goals. No doubt, organizing an educational fundraising project can be a daunting task, but it can be fun and worthy when effective strategies are utilized.
Below are five popular and effective strategies for educational fundraising:
1. Virtual Fundraising
Virtual or online fundraising is one of the most efficient strategies an educational institute can utilize to raise funds for a good cause. This method is done through any online donation platform. It’s typically less expensive and easier to organize. It also offers convenient and flexible payment options to donors. With virtual fundraising, you can reach more donors from anywhere in the world through the internet while keeping people safe, especially during this COVID-19 pandemic.
Several virtual fundraising platforms can help you organize a creative educational fundraising campaign, including the tools needed to execute it. All you have to do is provide your chosen platform the crucial details of your fundraising cause and start promoting your donation page.
You can also decide to create a virtual fundraising event by yourself using any social media platform, especially that of your school, as well as the right digital tools to create proper awareness for your fundraising. You can also host different creative virtual events, including virtual walks, sporting activities, and others to get people to donate.
2. A-thon Fundraising
A-thon is an ingenious fundraising method that involves people pledging to donate a fixed amount in exchange for performing a specific activity. It’s an effective way of impressing people to finance your educational cause. Common a-thon activities are read-a-thon, walk-a-thon, ride-a-thon, fit-a-thon, hit-a-thon, spell-a-thon, and dance-a-thon.
However, you should know that organizing an a-thon event requires proper planning and provision of activity kits. You have to equip students with a fundraising flier to share with their parents, friends, neighbor, families, and other supporters to attend and pledge a specific amount to be donated. Each guest at the event will pay the amount pledged to your school for every activity the students complete successfully.
There are situations where it’ll be agreed upon that supporters will pay for a certain period. For instance, in a dance-a-thon activity, donors may be charged USD$10 for a minute. If such a student dances for more than a minute, the donor will pay for the additional minute. Apart from impressing people to donate, a-thon is an excellent means of uniting people and engaging students in developing their core skills.
3. Crowdfunding Campaign
This is another strategy effective for educational fundraising. For crowdfunding, a school will raise funds from people who’ll individually donate any amount they can through an online platform. Your school has to open an online fundraising page that expresses the need for people to donate to the educational cause.
To do a crowdfunding campaign effectively, encourage your staff, friends, students, and parents to actively share the online fundraising platform on social media. With continuous promotion and sharing, the campaign for your educational fundraising will reach a large pool of people online who’ll want to contribute to it and even share it on your behalf.
This is why you need to ensure your online fundraising platform contains crucial information about your good cause. Information about the cause of the fundraising and its benefits shouldn’t be scarce on the page. This is the primary thing that’ll encourage people to donate and assist you in other ways they can.
4. School Auction
For a school auction, the academic institution has to look for means to gather items that can be auctioned. An example could be artworks created by students or other school items that have premium value. Another method is asking members of your communities, organizations, parents, and more people to donate items they don’t need anymore that can be auctioned.
A school must strategize how to organize the auction properly to raise enough funds for its educational cause. The auction items must be organized and displayed properly. Facts on each item must be provided, especially historical artworks. More so, the venue for the auction must be convenient and easily accessible by your donors.
If you don’t want to do a physical auction, you can host a live, online, or silent auction as deem fit to reach people for the educational cause. Each auction type has its specific requirement, but most require rigorous planning and implementation.
5. Bake Sale
Your school can also organize a bake sale for fundraising. In this event, parents are typically asked to prepare baked goods. However, think beyond this to make it work well for your educational fundraising. Allow parents to prepare any food item they consider yummy. These food items include cakes, cookies, snacks, cupcakes, spaghetti, bacon, salad, stew prune, pizza, doughnuts, ethnic foods, drinks, and other edibles.
Anything prepared will be put up for sale at the bake sale event. The money generated from the sales will be used to fund the educational cause. For your attendees to buy well, let them know the reason for the bake sale so they know what the funds would be used for.
The school must inform their students about the importance of the event so they can encourage and assist their parents. Presentation on your part is also essential. You have to consider the timing, location, and display stand for the prepared foods.
Schools need to organize innovative and effective educational fundraising ideas for whatever academic cause to make their efforts productive. Fundraising can be very beneficial to achieve a better education resource quicker while engaging their students and other people to reach a common goal. To boost your school fundraising effectively, you can try any of the strategies listed above.